Shares of private company stock are distributed with paper certificates, unlike shares of public companies which are managed electronically.

The founders of eShares are solving this problem by offering a way for private companies to issue a digital version of their stock and manage it electronically.

The shares are distributed through law firms that work with private companies.

EShares charges a fee for issuing electronic certificates and securely storing them for companies.

The management of private company equity, which is now managed entirely on paper by law firms.

The company estimates its target market may be worth billions of dollars.

Large financial services companies such as Solium Capital Inc., Computershare Ltd. and E-Trade Financial Corp. The Business Journal doesn’t endorse the companies featured in The Pitch, nor is this an invitation to invest.