After sitting with Rubicon executives and mapping out a sustainability program for their company, Rubicon will work with Raw Jūce to divert all of its approximately 2,000 pounds of raw pulp produced daily away from landfills toward a local farm in Boca Raton, where the pulp will be used as organic animal feed, creating a truly circular waste solution for this growing business.

“At Raw Jūce, we have a commitment to help our customers live healthier, and that commitment transcends directly to the planet as well-doing our part to help the world we live in be healthier too,” said Steve Shaffer, Co-Founder at Raw Jūce.

“We are thrilled to be able to collaborate with Rubicon as a partner, leveraging their insights, expertise, and connections in the world of sustainability, to help us on the path toward zero waste.”

“Getting to zero waste is a journey, and we are so excited to help Raw Jūce shift to a more circular model,” said David Rachelson, Vice President of Sustainability at Rubicon Global.

About Rubicon Global Rubicon Global is a technology company that powers a digital marketplace, provides a suite of SaaS products for waste, recycling, and smart city solutions, and collects and analyzes data for businesses and governments worldwide.

Using technology to help turn businesses into more sustainable enterprises and neighborhoods into greener and smarter places to live and work, Rubicon’s mission is to end waste in all of its forms by helping its partners find economic value in their waste streams and confidently execute on their sustainability goals.

With more than 1.5 million service locations worldwide, Rubicon Global is headquartered in Atlanta, GA, and has core teams in New York, NY, San Francisco, CA, St. Louis, MO, and Tinton Falls, NJ. Rubicon has been named a Great Place to Work in 2018 and 2019 and was awarded as one of Glassdoor’s “Top Ten Companies with Seriously Impressive Benefits” in 2018.